Thursday, November 5, 2009

France's Iconic Orange Liqueur Grand Marnier® and M Bar at Mandarin Oriental Hong Kong Present the 'Irresistible' Festive Season Cocktail Promotion

(Hong Kong, 4 November, 2009) -- France's iconic orange liqueur Grand Marnier® is partnering with M bar at Mandarin Oriental, Hong Kong launching the iconic range of “Irresistible” cocktails.

These glamorous cocktails have been created by Julien Defrance, Grand Marnier®'s Brand Ambassador in Hong Kong using new recipes that use Grand Marnier®’s latest limited edition 'Irresistible’, which is adorned in ‘playfully indulgent’ vivid red lacquer to celebrate the 2009 festive season. The series of sophisticated cocktails include “Irresistible” - Grand Marnier® Cordon Rouge with strawberry, apple and lemon juice – garnished with gooseberry dipped in red caramel, priced at HK$90 plus 10% service charge.

Throughout November, cocktail drinkers can take home a limited edition cocktail stirrer with purchases of two 'Irresistible’ cocktails at Mandarin Oriental Hong Kong's stylish M Bar.

The liqueur has been revered by sophisticated epicureans for its incomparable smoothness since being invented in 1880 by Louis-Alexandre Marnier Lapostolle.

A huge international success, Grand Marnier® is served on the most refined tables and in the most fashionable bars in over 150 countries worldwide. It has been the leading French liqueur in export sales for over 25 years, and is the third highest selling liqueur brand worldwide.

The 2009 'Irresistible’ Grand Marnier® limited edition is available in Hong Kong in select high-end bars and specialty outlets, including Watson’s Wine Cellar and Oliver’s.

Though traditionally enjoyed neat or on ice, Grand Marnier®’s unique flavour also takes a wide range of flavourful cocktails and long drinks to new heights.

*SUGGESTED BEST SERVES

Irresistible
30ml Grand Marnier®
30ml Strawberry Juice
20ml Apple Juice
10ml Lemon juice
Garnish with Strawberry

Grand Cosmopolitan
45ml Belvedere
15ml Grand Marnier®
15ml Cranberry Juice
15ml Fresh Lime Juice
Garnish with Flamed Orange Twist

Grand Mimosa
20ml Grand Marnier®
40ml Orange Juice
Top up Champagne
No Garnish

Grand Mojito
45ml Grand Marnier®
Quarter of Orange cut into pieces for muddle
Mints
20ml Passion Fruit Juice
1 pack Raw Sugar
Garnish with Mint Sprig

* Prices of the above cocktails are HK$90 + 10% service charge.

About Grand Marnier®
In 1880, Louis-Alexandre Marnier Lapostolle, the son-in-law of Eugène Lapostolle, son of the founder, created the famous Grand Marnier® liqueur, a blend of cognac and tropical oranges. Today, the company is run by 5th and 6th generation members of the Marnier Lapostolle family, including Jacques Marnier Lapostolle, the current Chief Executive Officer. With 90% of its production sold outside of France in over 150 countries, Grand Marnier® has been the leading French liqueur in export sales for over 25 years. According to the magazine “Impact”, Grand Marnier® is among the top 100 major international brands of premium spirits and is the third highest selling brand of liqueur worldwide (based on retail sales). A bottle of Grand Marnier® is sold every 2 seconds around the world.

About M Bar, Mandarin Oriental Hong Kong
Perched on the 25th floor of the Mandarin Oriental with stunning views over the harbour and Hong Kong’s skyline, the stylish M bar is a buzzing epicentre of Hong Kong nightlife. With interiors of charcoal velvet and silver leaf, complemented by glass and lacquered walls, the focal point is a sensuous lotus bud-shaped bar. Enticing tapas are served alongside an array of champagnes, classic cocktails and M bar’s own tantalising creations. M bar is open from 11am-1am Mondays to Fridays, and from 5pm-1am on Saturdays. On Sundays and public holidays it opens from 5 pm-midnight.

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