(Hong Kong, 2 October, 2009) -- France's most popular export liqueur Grand Marnier® is celebrating this year's winter holiday season with a playfully red limited edition of its classic Cordon Rouge, named 'Irresistible'.
Adorned with vivid red lacquer, it is the 7th of a series released annually by Grand Marnier® since 2003.
This year's theme celebrates a "playfully indulgent" holiday season with elegance and a slightly unorthodox yet refined adventure for the taste buds.
Only 300 bottles of the 2009 'Irresistible’ Limited Edition are available in Hong Kong in select high-end bars and specialty outlets, including Watson’s Wine Cellar and Oliver’s.
As with its forerunners in the series which has become a collectors' item, 'Irresistible' introduces a distinctive yet ephemeral variation on the mythical bottle -- reinterpreting the legend of the brand with a twist of modernity.
It pays homage the first limited edition series launched in 1927.
Inside the bottle, Grand Marnier® remains a sophisticated, instantly recognisable blend of oak barrel-aged cognacs and a rare, tropical, delicately perfumed fruit – the bitter Citrus bigaradia orange.
The liqueur has been revered by sophisticated epicureans for its incomparable smoothness since being invented in 1880 by Louis-Alexandre Marnier Lapostolle.
It is a huge international success found on the most refined tables and in the most fashionable bars in over 150 countries worldwide.
Grand Marnier® has been the leading French liqueur in export sales for over 25 years. It is the third highest selling liqueur brand worldwide. A bottle of Grand Marnier® is sold every 2 seconds around the world.
Though traditionally enjoyed neat or on ice, its unique flavour also takes a wide range of flavourful cocktails and long drinks to new heights.
For 'Irresistible', Grand Marnier® has created two unique new recipes:
To prolong the afternoon:
30ml Grand Marnier® Cordon Rouge liqueur
60ml strawberry juice
40ml apple juice
10ml freshly squeezed lemon juice
Combine all ingredients in a tall glass filled with ice and stir.
As an aperitif:
30ml Grand Marnier® Cordon Rouge liqueur
30ml strawberry juice
20ml apple juice
10ml freshly squeezed lemon juice
Shake all ingredients together in a shaker with a few ice cubes. Strain and serve in a cocktail glass.
Suggested garnish: a cape gooseberry dipped in red caramel
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