WORLDHOTELS Expands Presence and Showcases Five Affiliate Hotels at Asia Luxury Travel Market 2009 (ALTM)

(Shanghai, June 15, 2009) – WORLDHOTELS, the leading global hotel group for independent hotels and regional brands, is strongly represented by five Deluxe Collection affiliate hotels at this year’s Asia Luxury Travel Market (ALTM), which is being held at the Shanghai Exhibition Centre from June 15-18, 2009.

Three of these hotels are from Asia with a particularly strong turnout from Vietnam, represented by iconic Ho Chi Minh City landmark The Caravelle and the elegant Hanoi Daewoo Hotel in the Vietnamese capital.

The Caravelle (www.worldhotels.com/caravelle) is an award-winning 5-star colonial icon in the heart of Ho Chi Minh City dating back to the 1950s. The legendary hotel has welcomed countless dignitaries, politicians and celebrities including former US President Bill Clinton and Britain’s Princess Anne.

Famous for its rooftop Saigon Saigon Bar, the city's leading luxury hotel is celebrating its 50th anniversary this year and is returning to ALTM for the second year running, promoting its legendary Vietnamese hospitality and deluxe facilities.

The Hanoi Daewoo (www.worldhotels.com/hanoidaewoo), nestled in seven lush green acres of the diplomatic district, is a first-time visitor to the expo. Overlooking three beautiful lakes, just 30 minutes from Hanoi airport, it is renowned for its giant 80-metre swimming pool and sun terrace, along with state-of-the-art spa and eight outstanding restaurants and bars.

Also representing the region is one of the most magnificent resorts in South East Asia, The Empire Hotel & Country Club in Brunei. (www.worldhotels.com/theempirehotel).

This palatial ultra-luxurious resort is a haven of regal opulence with 420 rooms plus 47 suites, alongside a Jack Nicklaus-designed championship golf course with views over the South China Sea. Ideal for both business and leisure travellers, it boasts a wide selection of meeting and conference facilities as well as an award winning leisure centre.

From Europe, the charming Hotel Bristol (www.worldhotels.com/bristol) is superbly located in the heart of Geneva, a few steps from Lake Geneva, the Mont-Blanc bridge and the old city. Facing a peaceful green square, it is close to major local attractions as well as the financial district and exclusive shopping streets. The 100-room hotel offers accommodation combining classic elegance with spacious comfort.

From Paris, Hotel Royale Saint-Honoré (www.worldhotels.com/sainthonore) is a historic boutique hotel located in the heart of the French capital, just a few steps away Place Vendôme and the Louvre. Carefully restored and tastefully decorated, this charming and elegant establishment is just a short stroll from the famous and beautiful Jardin des Tuleries.

ALTM is Asia’s most anticipated luxury travel expo, attracting luxury travel exhibitors from across the globe.

Roland Jegge, Vice President Asia Pacific for WORLDHOTELS, said: "As we participate in ALTM for the third year in a row we have extended our booth space as our affiliate hotels are finding the Asia Pacific markets and this expo more relevant in the current economic climate. It is more important than ever to be highly visible, especially as the Asian markets are proving more resilient than others around the world."

ALTM is the sister event of the highly successful International Luxury Travel Market (ILTM) held annually in Cannes, France now entering its eighth year. ALTM is organised by Reed Travel Exhibitions.