
Hong Kong, 27 June 2009 - The Collection of nine Chic Outlet Shopping® Villages in Europe, created and managed by Value Retail, is significantly defying the economic downturn. With total tax refunded sales generated by international visitors up 55% in Q1 compared to the same period in 2008, shoppers in Europe this season are realising this is a clever way to access the world’s most coveted designer names.
This summer, shopping at any one of the nine Chic Outlet Shopping® Villages fits the bill without breaking the bank or compromising on style. This is guilt-free shopping that is right for now. With the year-long reductions of up to 60% off the recommended retail prices (and often beyond, with additional in-store promotions or tax free shopping with refunds of up to 15% off), the affordable merchandise is a cut above the average bargain.
In London, Dublin, Paris, Madrid, Barcelona, Milan, Brussels, Frankfurt and Munich: less than an hour away from Europe’s most fashionable cities lies a Chic Outlet Shopping® Village. Here, customers snap up luxuries for the wardrobe and home from over 440 world-leading brands including Valentino, Belstaff, Custo Barcelona, Alexander McQueen, Roberto Cavalli, Marni and Bruno Magli. Coveted European names such as Matthew Williamson, Theory, Jimmy Choo, Christian Lacroix, Anya Hindmarch, Smythson, Agent Provocateur and Givenchy, who among others have chosen to open their only outlet store in Europe with the Villages. The Collection of Chic Outlet Shopping® Villages specializes in international and niche European luxury brands with over 70 boutiques having opened since December. The experience continues to evolve and surprise the discerning shopper who is keen not to trade down but to rather, shop smart.
The sophisticated atmosphere of these charming shopping destinations is an evocation of its region’s unique architectural and cultural heritage. Expert services now include personal shopping, direct shuttles from the city and a five-star service with award-winning Tourist Information Centres. Even the restaurants, offering regional cuisine, are as tantalising and well edited as the luxury labels.
A beach sojourn or a long weekend break can now include a guilt free respite at one of the nine Chic Outlet Shopping Villages® in Europe. Pack light: the unrivalled designer bargains on offer make for compelling cheap chic savings in these challenging times.



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